Area Sales Manager (Klang Valley)

About this role

PRISM+ is one of Southeast Asia’s fastest-growing consumer electronics brands, and Malaysia is a key growth market. We are looking for a commercially driven Area Sales Manager to lead and scale our Klang Valley retail operations across 5 outlets.

This is not a store manager role. This is a retail growth leadership role. You will own revenue performance, team capability, operational excellence and retail expansion execution — reporting directly to the Country Director. If you thrive in high-growth environments, enjoy building high-performance teams, and know how to translate footfall into revenue, we want to speak with you.

Responsibilities

• Drive revenue growth across 5 Klang Valley outlets with full P&L accountability for the retail channel
• Set, track and exceed monthly and quarterly sales targets
• Analyse sales trends, conversion rates, ATV, traffic patterns and SKU performance
• Identify risks early and implement corrective action plans
• Partner with management to design and execute retail campaigns, promotions and incentive structures
• Provide structured weekly and monthly performance reporting with actionable insights
• Lead, coach and develop a team of Store Managers and retail associates
• Build a strong performance culture anchored on accountability and service excellence
• Recruit, onboard and train high-potential retail talent
• Implement structured training for product knowledge and sales capability
• Manage workforce planning, scheduling and manpower optimisation
• Ensure operational compliance across all outlets (SOPs, reconciliation, audit readiness)
• Maintain best-in-class visual merchandising and brand presentation standards
• Oversee inventory planning, stock replenishment and sell-through optimisation
• Improve operational efficiency while maintaining customer experience standards
• Manage relationships with mall landlords and retail partners
• Negotiate exposure opportunities and marketing collaborations
• Ensure strong positioning within malls to maximise visibility and traffic

Requirements

• Bachelor’s Degree in Business, Marketing or related field
• Minimum 3–5 years of multi-store retail management experience
• Strong commercial acumen with proven track record of hitting and exceeding sales targets
• Experience in consumer electronics, lifestyle, or fast-growing retail brands preferred
• Data-driven mindset with strong Excel proficiency
• Comfortable working in a fast-paced, high-growth environment
• Strong communication skills in English; Mandarin and Malay are advantageous
• Prior experience managing landlord relationships in major malls