Leasing Setter (SDR)

About this role

Afternoon, Evening, Weekend Hours - 100% Remote Full-Time Hourly Base + Commission

You are not a closer — you're the engine that fills the closer's calendar. VSF Rentals is one of Ohio's fastest-growing multifamily landlords, with 1,000+ apartment units across Western Ohio. We process 100+ inbound leads a day, and we need a world-class phone setter to contact them within 60 seconds, qualify them in under 2 minutes, and book them into a showing with our Leasing Manager team.

If you're fast, relentless on the phone, and love the hunt, this role will pay you well.

The Setter Engine

Your entire job comes down to six steps, repeated all day:

• Lead — A new lead arrives from one of 35+ inbound sources and you're notified immediately.
• Speed-to-Lead — You call within 60 seconds. Not five minutes — 60 seconds, no exceptions.
• Qualify — You run a 5-question check in under 2 minutes: move-in timing, unit type, income (3x rent), rental history, and any disqualifiers.
• Book — You schedule a virtual showing (default) with the right Leasing Manager.
• Pre-Tour — You send a 3-way intro text to the LM and prospect, log the appointment in AppFolio with full notes, and drop the thread in Slack.
• Handoff — You hand off cleanly and move to the next lead. Showings and closing are the LM's job, not yours.

Additional Responsibilities

• Handle inbound and outbound calls and texts via OpenPhone
• Run a 7-day follow-up cadence for unanswered leads — calls, voicemails, and texts at set intervals
• Log every interaction in AppFolio; if it isn't logged, it didn't happen
• Track your own daily KPIs: dials, pick-ups, conversations over 1 minute, qualified leads, DQs, and showings booked
• Attend daily huddle and KPI call
• Cover all VSF properties — you're not tied to a single building

Requirements

• Proven phone sales or SDR experience — cold calling, appointment setting, or high-volume inbound
• Fluent English — clear, confident, and professional on every call
• An obsession with speed: every new lead is a 60-second countdown
• Comfort with tech — you'll get fluent in AppFolio, OpenPhone, and Google Workspace
• Coachable and process-driven — you follow the script until you've earned the right to improvise
• High output, low drama; we track everything on a daily scoreboard, so you'll always know where you stand
• No real estate experience required — sales ability is what matters.
• This Role Isn't for You If...
• You need reminders to follow up
• 50–100+ calls a day sounds like too much
• You treat "no answer" as a dead lead
• You'd rather figure it out as you go than follow a proven system
• Rejection gets to you — this is a numbers game, and we know it

Benefits

• Hourly base rate — competitive and reliable, covers your floor
• Commission on every qualified showing you book
• Top setters book 8–15 showings a day — the math speaks for itself
• Weekly leaderboard with public recognition and rewards for top performers
• Performance reviews at 30, 60, and 90 days, with bonus upside for top producers

Why VSF

• 100% remote — work from anywhere with a stable connection and a quiet space
• All tech provided: OpenPhone number, AppFolio access, and Google Workspace
• Rapid growth — we tripled in the last 12 months and are adding ~350 new units in the next 60 days
• Clear path up — top setters move into Sr. Setter, Setter Lead, and Sales Manager roles
• Training built on proven high-performance sales systems
• 401(k) matching
• Health insurance
• Paid time off
• Work from home

How We Operate

• We're systems- and mentorship-driven, built on lessons from top sales and performance operators
• We move fast, track everything, and expect to win
• Scoreboards show exactly where you stand — no politics, no favoritism
• You're rewarded for results; the pressure is real, and so is the growth
• We're direct about expectations from day one — we'd rather course-correct early than drag things out

Schedule

• Afternoon, Evening and Weekend hours