Methods
Project managementContent marketing
Job Responsibilities
- Develop and execute marketing strategies to strengthen the company's brand positioning, market presence and public awareness.
- Plan and manage engaging content across social media platforms, including Instagram, TikTok, Facebook and other relevant channels.
- Generate creative content ideas and marketing campaigns to increase brand visibility, audience engagement and customer reach.
- Develop and execute promotional strategies for upcoming events to attract more visitors, participants and potential customers.
- Create engaging event-related content, including promotional videos, behind-the-scenes coverage, event highlights and campaign materials.
- Identify new marketing opportunities, social media trends and creative approaches to expand the company's audience.
- Manage end-to-end content production, including photography, videography, video editing, copywriting and publishing.
- Monitor marketing and campaign performance, analyse results and continuously improve promotional strategies.
- Work closely with internal teams to ensure consistent brand messaging and effective event promotion.
Job Requirements
- Proven experience in digital marketing, content marketing, social media management or event marketing.
- Strong understanding of brand positioning, content strategy and audience engagement.
- Creative thinker with the ability to develop fresh, engaging and effective marketing ideas.
- Able to independently plan and execute marketing campaigns from concept to completion.
- Experience in promoting events, campaigns or business activities is an advantage.
- Proficient in social media content creation, photography, videography and video editing.
- Good understanding of social media platforms, digital trends and marketing strategies.
- Strong communication, organisational and project management skills.
- Proactive, independent and results-driven.