Lead Marketing Manager

About this role

We believe the best products spread through word-of-mouth of their users, and we’re very lucky to have a passionate and loving community of thousands of users who voluntarily help each other out, write tutorials, create videos, and get creative in many surprising ways. Our communication style is very friendly, transparent, casual, witty-but-respectful with our users, i.e. anti-corporate lingo.

Ideally we’re looking for one person (or a 🦄) to do all the following tasks, but if you’re only interested in one of them (like just shitposting memes on our Twitter) or a few of them (eg. tutorial videos, paid ads, content), that’s okay too. In this role, you will:

• Run external communications on all of our socials
• Create marketing campaigns and paid ads
• Stay on top of our SEO, identify new content opportunities
• Work with influencers/reviewers for umbrelOS and Umbrel Home reviews
• Manage community across our Discord, community forum, and reddit
• Shitpost on our X (Twitter). Exhibit a, b, c, d, e
• Also not-shitpost on our Twitter. Exhibit a, b, c, d, e
• Collaborate with our team to create engaging content, such as how-tos, tutorials, and guides
• Write blog posts and press releases
• Come up with new ideas! You’ll run the show ✨