Technical skills
Data analysis
Methods
SEOContent marketing
Role signals
SalesLegal
About this role
About the Role We're looking for an experienced Pinterest Marketing Specialist to drive real traffic and sales growth for an online hair extension store. This isn't a "post and hope" role — you'll own a full growth strategy built on SEO-driven content, keyword and trend research, and continuous analytics-based optimization. If you know how to turn Pinterest into a measurable growth channel rather than just a content calendar, this is built for that. What You'll Do
- Develop and execute a Pinterest growth strategy aimed at increasing website traffic and sales
- Create engaging Pins using client-provided photos and videos, optimized for discoverability and conversion
- Write SEO-optimized titles and descriptions for pins to maximize search visibility
- Research high-performing keywords and current trends to inform content and pinning strategy
- Publish pins consistently on a daily basis to sustain growth momentum
- Organize and optimize Pinterest boards for better visibility and audience targeting
- Drive targeted, high-intent traffic to the website through strategic pinning
- Monitor analytics closely and continuously refine strategy based on performance data
- Follow Pinterest best practices to avoid spam and maintain platform compliance What You Bring
- Proven experience managing Pinterest accounts for ecommerce or beauty brands, with measurable growth results
- Ability to create compelling visual content and write SEO-friendly descriptions
- Strong knowledge of Pinterest trends, keyword research, and analytics tools - A strategic, growth-oriented mindset — comfortable setting goals and iterating based on data, not just executing a content calendar
Nice to Have
- Experience in beauty, hair, fashion, or related industries Why This Role
- Growth-focused mandate: Your work is measured by traffic and sales impact, not just posting volume
- Full strategic ownership: Own keyword research, content strategy, and optimization end to end
- Data-driven iteration: Real opportunity to test, measure, and refine what actually drives conversions
- Niche relevance: Beauty/hair ecommerce is a strong fit for Pinterest's visually-driven, high-intent audience How to Apply Ready to turn Pinterest into a real growth engine for an ecommerce brand? Apply through Toptal here: Open www.toptal.com/talent/apply To apply: Open weworkremotely.com/remote-jobs/toptal-pinterest-growth-strategist-ecommerce-beauty-remote