Head of Sportsbook

About this role

The Head of Sportsbook will be responsible for overseeing and leading the entire sportsbook division, ensuring the effective management of sports betting operations, strategy, and growth. This role involves developing a high-performing team, optimizing the sportsbook product to meet market demands, and driving revenue through innovative approaches and effective operational processes.

Key Responsibilities

• Strategy & Leadership
• Develop and implement the sportsbook strategy, aligning it with company objectives and growth plans.
• Lead a team of sportsbook managers, analysts, and traders to achieve operational excellence and deliver the best possible product and experience for our users.
• Monitor and analyze industry trends and competitor activity to keep our sportsbook offering competitive and innovative.
• Collaborate closely with senior leadership to align sportsbook activities with broader business goals.
• Operations & Performance Optimization
• Ensure smooth day-to-day sportsbook operations, including trading, pricing, risk management, and customer service related to betting.
• Monitor key performance indicators (KPIs) and manage the sportsbook’s profit and loss (P&L) to optimize revenue.
• Ensure compliance with local and international betting regulations, working with legal and compliance teams as necessary.
• Oversee responsible gaming initiatives within the sportsbook to ensure customer safety and brand integrity.
• Product Development & Innovation
• Collaborate with product, tech, and UX teams to develop new sportsbook features and improve the user experience.
• Identify opportunities to enhance the product by integrating live betting, innovative bet types, and personalized offers for users.
• Drive the development of mobile and web sportsbook offerings to ensure a seamless, user-friendly experience across platforms.
• Customer Experience & Retention
• Develop and oversee customer acquisition and retention strategies in collaboration with the marketing team.
• Analyze customer feedback and betting behavior to refine the sportsbook experience continually.
• Work closely with CRM and marketing teams to tailor offers and campaigns to maximize customer engagement and loyalty.

Qualifications

• Bachelor’s degree in Business, Marketing, Sports Management, or related field (Master’s preferred).
• Minimum of 7-10 years of experience in the sports betting or online gaming industry, with at least 3-5 years in a senior or leadership role.
• Strong understanding of sportsbook operations, trading, and risk management.
• Proven track record of achieving revenue and growth targets.
• Strong analytical and decision-making skills with experience managing P&L and optimizing budgets.
• Familiarity with sportsbook regulatory requirements and compliance.
• Excellent leadership skills, with the ability to motivate and manage cross-functional teams.