Technical skills
Business intelligence
Methods
Paid adsPerformance marketingGrowth marketing
Role signals
Finance
About this role
Hellyeah AI is hiring a hands-on Senior User Acquisition Manager to help scale paid media campaigns across Meta, Google, TikTok, Snapchat, and other performance channels.
We are an AI-first performance marketing company working with mobile apps, gaming, AI/SaaS, fintech, e-commerce, and iGaming clients.
This role is for someone who can actually get inside ad platforms, build campaigns, analyze performance, and make smart optimization decisions. This is not a strategy-only role.
Responsibilities
- Build, launch, and optimize paid acquisition campaigns across Meta, Google, TikTok, and other ad platforms
- Manage campaign structure, budgets, bids, audiences, creative testing, and performance pacing
- Analyze CAC, CPI, CPA, ROAS, retention, conversion quality, and funnel performance
- Identify what is working, what is wasting budget, and what needs to be tested next
- Work with creative teams to turn performance data into new ad angles and creative briefs
- Monitor campaigns daily and prepare weekly performance insights
- Help create repeatable playbooks for campaign setup, testing, optimization, and scaling
- Support client-facing strategy when needed
Requirements
- 4+ years of hands-on paid media or user acquisition experience
- Strong experience managing campaigns in Meta Ads and Google Ads
- Working knowledge of TikTok Ads
- Experience with Snapchat Ads, LinkedIn Ads, programmatic, or mobile ad networks is a plus
- Experience with mobile apps, gaming, AI/SaaS, fintech, e-commerce, or iGaming is a plus
- Strong understanding of tracking, attribution, pixels, events, UTMs, GA4, MMPs, or similar tools
- Ability to explain performance clearly: what happened, why it happened, and what to do next
- Strong written English
- Comfortable working remotely with daily accountability
- Important:
- This is a hands-on role. You should be comfortable opening ad accounts, building campaigns, checking data, finding issues, and making optimization decisions yourself.
Nice to have
- Experience with AppsFlyer, Adjust, Singular, Firebase, Looker Studio, or Supermetrics
- Experience using AI tools for reporting, analysis, research, or workflow automation
- Experience managing multiple client accounts at once