Methods
Role signals
About this role
Amilia is transforming the recreation and activities market with Amilia SmartRec™, a purpose-built SaaS platform that helps municipalities, community organizations, nonprofits, businesses, and recreation organizations streamline operations, manage programs, run facilities, and engage their communities.
Since 2009, Amilia has combined innovative technology with deep industry expertise to help organizations operate more efficiently. Today, more than 1,500 organizations across 8,200 locations in North America rely on Amilia to serve 5.5 million participants and process more than $1B in transactions annually.
Caring is at the heart of Amilia’s culture, shaping how we support our customers, build our products, and work together.
About the Role
We're looking for an experienced marketing generalist to step in and lead our marketing function during a maternity leave. Reporting to the Director of RevOps & Marketing (Interim), you'll bring broad expertise across brand and demand generation, guiding a results-focused team, keeping current plans moving, and building the strategy for the next two quarters. Pipeline creation is our North Star, and every campaign, event, and initiative should ladder up to it.
This is a hands-on leadership role for someone who can get up to speed quickly, earn the team's trust, and deliver without a long ramp-up.
Lead and mentor the team
- Coach and support a team of results-focused marketers, providing clear direction, regular feedback, and room to grow
- Host a monthly lookback meeting with the team to review results, share learnings, and celebrate wins
- Lead quarterly planning sessions to align the team on priorities, goals, and OKRs for the period ahead
- Keep morale, accountability, and momentum high throughout the transition
Plan and execute
- Implement the current Marketing Plan, tracking progress against goals and adjusting as needed
- Build the Q3 and Q4 Marketing Plans, aligning priorities, campaigns, and metrics with company objectives
- Prioritize pipeline creation while investing in the brand equity that fuels it.
- Sponsor major marketing projects from kickoff to delivery, keeping timelines, scope, and resources on track
- Set, track, and report on team OKRs, making sure each objective ties to company goals and that progress is reviewed regularly with the team and the GTM leadership team
- Identify and apply AI tools to improve how the team works, from content creation and campaign optimization to reporting and analysis, while keeping quality, brand voice, and data privacy in check
Collaborate across the business
- Partner with Sales, RevOps, Product Marketing, Partnerships, and Customer Success to keep messaging and campaigns aligned
- Act as the marketing point of contact for cross-functional initiatives, and report progress to the Director of RevOps & Marketing (Interim)
Manage budget and resources
- Oversee the team budget, monitor spend against plan, and flag risks early
- Prioritize investment toward the channels and initiatives with the strongest return