Lead Generation Associate

About this role

The Lead Generation Associate supports the Lead Generation Manager in identifying, contacting, and nurturing potential clients. This role focuses on research, outbound outreach, follow-ups, and maintaining accurate prospect data to help generate qualified leads for the Business Development team.

Key Responsibilities

• Lead Generation & Prospecting
• Research potential clients, brands, and decision-makers across targeted industries.
• Build and maintain prospect lists using online tools, social platforms, and internal databases.
• Identify relevant contact details for outreach activities.
• Outbound Outreach Support
• Conduct outbound outreach via email, messaging platforms, LinkedIn, and phone calls under guidance.
• Support cold-calling activities and follow-up communications.
• Assist in introducing CREA’s services to potential clients.
• Lead Qualification & Follow-up
• Support the qualification of leads based on predefined criteria.
• Maintain consistent follow-ups with prospects to gauge interest and readiness for meetings.
• Escalate qualified and engaged leads to the Lead Generation Manager.
• Data Management
• Log communications, follow-up schedules, and lead status updates.
• Ensure data accuracy and cleanliness in lead databases.
• Coordination with BD Team
• Assist in arranging meetings between qualified leads and Business Development Managers.
• Prepare basic background information and notes for handover.
• Support administrative tasks related to lead management and reporting.

Qualifications

• Bachelor’s degree in Business, Marketing, Communications, or a related field (fresh graduates are welcome).
• 0–2 years of experience in sales support, lead generation, customer service, or similar roles is a plus.
• Strong willingness to learn sales and client engagement skills.
• Basic understanding of sales or business development concepts is advantageous.
• Why Join Us:
• Join a fast-growing company at the forefront of e-commerce and live commerce in Southeast Asia
• Work with top international and regional brands across fashion, beauty, lifestyle, and more
• Lead a high-performing team and play a key role in shaping our commercial future
• Dynamic, multicultural, and collaborative work environment with strong opportunities for career development

What We Offer

• Career development opportunities within a leading eCommerce company.
• Benefits packages include Health, Life, Dental insurance
• Hybrid working environment (One day a week Work-from-Home)
• 16 days of Annual Leave and 3 days of Business Leave to ensure time for rest and personal commitments.
• Office Location:
• APAC Tower – BTS Ekkamai (Working on Monday to Friday)